Identity & packaging design for a Swedish brand for plant based foods. Making way for the future everyday classics.

Client

Havredals

Disciplines

Brand strategy
Brand identity
Packaging Design
Digital design

As an opposite to many rebellious plant-based brands, the brand identity for Havredals gets it’s inspiration from classic Swedish food manifacturers. A nostalgic touch that catches the eye through simplicity and bold stilistic illustrations. The aim is to make the plant based revolution more relatable, not only to the younger generations.